Branding
The branding projects referenced here reflect the diverse nature of brand communications, dependent on the market, the medium and the specific objectives of each client. The challenges when rebranding a global technology company or the national television channel of Kazakhstan differ considerably to the creation of a new identity to launch a retirement village development in Wiltshire, UK.
Bringing to life the creative vision led by Moving Brands behind a new corporate DNA for Lexmark: motion toolkit, UI and digital. This project included the production of a film and communicating with their engineering team on how the new iconography set would impact engagement across all firmware products.
Projects as Design Producer over at BDA Creative, London